Nashville, TN – Taylor Swift and Big Machine Records announced a new project to be released in the first quarter of 2017. Swift will be collaborating with blogger, Rachel Held Evans, to create a worship album for millennials leaving evangelicalism.
“I knew Taylor would be the best person to work with on the album since her breakup songs are so honest,” Evans said in today’s press release. When asked if the music would be pop or country Swift responded, “Neither Rachel nor I like labels. Our hope is that this album will reflect the kind of attitude that goes beyond pop or country. We believe we are writing songs that will perfectly express the dissatisfaction the upcoming generation has with pop Christianity. So I guess you could say it’s mostly country.”
This is Big Machine Records’ first foray into the Christian Music market. “We think that we’ll do well. All we need to do is loosen our standards for quality production and it should sound like any other Christian album” said Production Coordinator Ronald Baines. The album is expected to be the highest-grossing Christian record of 2017 and has already been nominated for 13 Dove Awards as of this announcement.